|With the birth of the Black Hammer, the industry's first high performance, two-piece
urethane ball, Hammer has created a strong cult following of Hard-Core, in-your-face
bowlers. The raw power of these Hammer evangelists became a force to be reckoned
with. These die hard Hammer players proudly call themselves HammerHeads. Through
evolution, many of these HammerHeads transformed into pro shop operators, passing
along the tradition of the HammerHead persona to the multitudes of Hammer Bowling
followers. Preaching the gospel according to Hammer, these pro shop operators
are the first to be armed with the intimate secrets of the Hammer Brand, the
first to receive the new weapons of mass destruction, the ultimate authorities
on nurturing the new breed of HammerHead players. They are loud and proud. The
HammerHead Pro Shops.
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