HOPKINSVILLE, Kent. – Hammer has served the competition a plate of red-hot defeat with the release of its new high performance ball, The Sauce.

“With a new core and cover designed for domination, The Sauce offers the best combination of aggressive power and complete control in the Hammer lineup,” said brand manager, Jeff Ussery. “The competition’s not going to like the taste of this.”

Performance Specs:

• Aggressive mid-lane with strong backend continuation

• Aggressive Edge coverstock – new!

• Contrusion core – low Mass Bias/Non-Symmetric – new!

• 4000-grit Abralon® finish

• Black/Violet/Gold • 12 – 16 pounds

• Worldwide release date: October 14, 2008

Beginning on October 14, 2008, the worldwide release date of The Sauce, the first 500 people to register on www.hammerbowling.com will be entered to win one of 500 prizes. Drawing to take place on December 1, 2008 with the grand prize winner taking home a trip to the Hammer ball manufacturing facility in Hopkinsville, a personalized BowlersMAP™ and DigiTrax™ training session including lane play techniques and analysis and more. In addition, Hammer will give away one The Sauce ball per day between now and October 14, 2008 from those who register one the site.

Nothing Hits Like a Hammer®. For more information on The Sauce visit www.tastethesauce.com

To find the pro shop nearest you, visit the Goods section of www.hammerbowling.com. Hammer is headquartered in Hopkinsville, Kent.