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| MORE ANGLE, MORE POWER, MORE HAMMERBOWLING.COM |
| Thursday, 07/03/2003 |
HOPKINSVILLE,
Kent. -- It’s 24-hours-a-day. It’s edgy. It’s intense. It’s the new
Hammer Bowling website, www.hammerbowling.com.
“Bowlers have been clamoring for more Hammer, so with our new site
we’ve given them constant access to the most current Hammer news,
product information, technical data and more,” said Ed Gallagher,
product manager for Hammer Bowling. “The new look is raw and
uncensored, mirroring the design of our 2003-2004 collateral materials.”
Special sections of the new site include:
•Tech Center – This section offers several pro shop tools, including:
technical specifications and drilling instructions for Hammer bowling
balls and a ball chart that lists the weight, hook potential, early
roll, RG’s, differentials and skid/flip of every Hammer bowling ball.
•Trade section – By selecting the ball of their choice, pro shops can quickly
download Hammer Bowling’s shelf-talkers.
•Ball Reviews – Hammerheads from across the country have submitted their own personal
ball reviews for this portion of the site.
•Where to Buy – Consumers can find Hammerhead pro shops across the
country. While these are not the only pro shops that carry Hammer
products, they have the deepest selection of product in stock.
Consumers can search by state to find the shop closest to them.
•Hammer News – This section consistently features amateur, regional and
national Tour and pro staff information as well as new product releases
and other Hammer news.
•Equipment – Hammer balls, bags, accessories and shirts are showcased in the section.
•E-commerce – Website visitors can purchase Hammer Bowling logo
merchandise through the website’s direct link to www.hammerstuff.com.
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